United Airlines has just appointed Doreen Burse as the new senior vice president of global sales. The executive, who takes office on March 1, will report to Executive Vice President and Chief Commercial Officer Andrew Nocella and will be responsible for leading the airline’s global sales strategy, enhancing existing sales programs and creating new ones. partnerships.
“Over her more than 33 years in the hospitality industry, Doreen has been an agent of change, showing consistent accomplishments in team leadership in challenging environments. His focus on results, his collaborative style and commitment to employee development will help United meet the growing needs of corporate clients as they resume operations, ”said Nocella.
Previously, Doreen was Marriott’s vice president of global sales for the United States and Canada, leading a global accounts team and representing nearly 1,000 associations, 250 companies and hundreds of group partners. She is also a member of the Global Business Travel Association, the Board of Directors of the AMC Institute and the Editorial Board of Smart Meetings magazine.